Eduzane is a web platform/directory that lets users search for a school and read details about that school, including applying for a place at the school. The platform also allows school owners/admins to add their school on the platform for a fee or for free depending on the pricing plan they choose.
The client realized that we are living in an era of technology that has allowed us to have all the information we want at the tip of our fingers. When someone is searching online for a specific school, thousands of pages of data will pop up. The schools that appear first (aside from the ones paying for Ad space) are those who have taken the time to input their information. When people are looking for information regarding a school, not everyone is using Google, some may opt for directory listings.
In fact, some sources advise that only 68% of the world’s searches are conducted through Google. That is why you should understand why this platform was created, and how it can help schools in particular. This is a database that connects online users searching for a specific school or information about that school. This database is in the form of a website and social media platform. Moreover, school owners should ensure that their information online is consistent and pertains directly to what they are offering.